Dark, red bean paste
Kinjo Seika Ogura Yokan — Red Bean Jelly Bar, 130g
$3.03
$2.33 per 100 gYou are looking at this one
The range
Dark, red bean paste
$3.03
$2.33 per 100 gYou are looking at this one
Pale, white bean paste
$3.03
$2.33 per 100 gThe chestnut one
$3.18
$2.45 per 100 gA dense, sliceable block of sweetened bean paste with whole red beans set through it. The nearest Australian thing is quince paste, the same firmness, the same slice-it-thin sweetness, except this tastes of red bean rather than of fruit or caramel, and it is eaten on its own rather than next to cheese. It sets with agar, a seaweed jelly, so there is no gelatine in it.
On the pack: 小倉ようかん (ogura yōkan). Yokan is the sweet itself; ogura is the style that leaves the beans whole instead of straining them smooth.
Two things worth knowing before it arrives. It is a plain matte brown block and it is supposed to look like that: yokan has none of the colour of a Western jelly sweet, and that flatness is not the sign of a poor one. And this is the everyday end of the category in Japan, the big unfussy bar off a supermarket shelf rather than something from a gift counter, which is exactly what makes it a sensible first yokan rather than an expensive guess.
If you met something like this in Japan and never learned its name, our guide what was that Japanese sweet? names the whole family. Yokan is the one built to keep, which is why it travels, and why it is the one we can put on a shelf here.
The maker's ingredient list, translated from the Japanese pack. Anything after the break is an additive — the Japanese label lists those separately.
Sugar, bean paste, starch syrup, red bean (adzuki), agar, sorbitol.
The printed label on the pack is always the authority on ingredients and allergens, not this page — please read it in full before you rely on our summary. If you are unsure about an ingredient, contact us.
The maker declares:
None declared — the maker's ingredient list names no allergen.
The printed label on the pack is always the authority on ingredients and allergens, not this page — please read it in full before you rely on our summary. If you are unsure about an ingredient, contact us.
Our guide
In their own words
Counts of how many reviews mentioned each thing, not a score. One review can mention several. Every quote is our translation, with the original Japanese beneath it.
It's a bit much to eat in one go, so I generally split it and enjoy it over several sittings.
一度に食べるにはちょっと多い量なので、大体これは何回かに分けて楽しみに食べてます。
mentioned in ~5 of 50 reviews we readfrom monolog
It's huge, so I cut it up and ate it in portions.
でかいので切って小分けで食べました。
from monolog
Compared with the yokan sold in supermarkets this is seriously big. It was delicious.
スーパーで売っている羊羹に比べると大きさがかなりでかい。美味しかった。
mentioned in ~17 of 50 reviews we readfrom monolog
The flavour is good and solid — delicious.
味がしっかりしてて美味しいです。
from monolog
The sugar comes through more than the azuki.
小豆の味より砂糖な感じが強いです。
from monolog
The sweetness was more restrained than I expected — it was delicious.
思ったより甘さが抑えられていて美味しかったです。
mentioned in ~6 of 50 reviews we readfrom monolog
It's quite sweet, but I keep a stock for when I want something sweet.
かなり甘めですが、甘いもの欲しくなった時の為にストックしてます。
from monolog
The sweetness isn't cloying either — just right.
甘さもあまりひつこくなく丁度よい
from monolog
Against other yokan the flavour feels a bit thin, but at this price I'm perfectly satisfied.
ちょっと他の羊羹に比べると、味は薄い感じですが、このお値段なら十分満足です。
from monolog
Cheap as it is — slice it, lay it on bread and toast it, and you get yokan toast that goes with butter.
安いのに、スライスしてパンに載せて焼くと羊羹トーストでバターに合うお味に。
from monolog
I have it with tea at the three-o'clock snack break.
3時のおやつタイムに、お茶と一緒にいただきます。
from monolog
Irresistibly delicious. I can never stop, and end up eating the whole bar.
たまらなく美味しいです。結局止められず、1本食べちゃいます。
from monolog
Now and then I get a wild craving and buy one. I can't eat a little and save the rest, so the guilt is immense…
たまに無性に食べたくなって買っちゃいます。 少し食べて残すが出来ないので、罪悪感は凄いですが…
from monolog
It's much bigger than convenience-store yokan, so having one on a long bike ride is genuinely reassuring.
コンビニの羊羹に比べてもかなり大きいので、自転車でロングライドをする際にこれを持っていればかなり安心感があります。
mentioned in ~5 of 50 reviews we readfrom monolog
But that same size makes it a bit awkward to eat, and hard to time.
ただ、その大きさゆえに少し食べづらいのと食べるタイミングが難しいです。
from monolog
The taste is quite substantial and it's filling and satisfying — but in a disaster some people might find it makes them thirsty instead.
味はかなりしっかりめで満足感と腹持ちはありますが、被災時には人によっては却って喉が渇くかも知れません。
from monolog
Big, keeps well and cheap, so I keep one in the emergency grab-bag.
大きくて日持ちがして価格も安いので、非常時持ち出し袋に入れています。
from monolog
Bought as a snack for my child, who likes traditional Japanese sweets. A smallish pack at an easy price, so you can enjoy yokan without ceremony.
和菓子好きの子どものおやつに購入。小さめのパックで手頃なお値段で買えるので気楽に羊羹を楽しめます。
from monolog
The size hasn't changed either, and it's delicious.
大きさも変わらず美味しいです
from monolog
Real quotes from Japanese review sites (monolog), translated by us. We show no star rating from those sites.
The maker
Kinjo Seika has been making sweets in Toyohashi, in Aichi, since November 1946: jelly, yokan, baumkuchen. It started producing jelly in 1951 and was already drawing up an export plan for Hawaii and the American mainland by 1961, which for a small Aichi confectioner in that decade was ambitious.
It is not a famous name, and that is rather the point of this bar. In October 1981 the Japan Food Hygiene Association commended its factory as fully hygiene-equipped; it was audited against ISO 9001, the international quality-management standard, in 2005, and ISO 22000, the food-safety one, in 2019. The company's attention has gone into the plant rather than into the packaging, which is how a bar this size stays this cheap.
Product facts here are checked against the maker's own page: kinjoseika.co.jp (opens in a new tab)
Kinjo Seika Ogura Yokan — Red Bean Jelly Bar, 130g
$3.03
You are on this one