Japanese snacks, meals & everyday favourites, shipped Australia-wide from Sydney 🇦🇺Every product explained: what it is and how to enjoy it 😋Can’t find a Japanese favourite? Tell us what you’re looking for 🔎

Shintop Guides

A taste of Japan.A little more know-how.

What these are

You ate something great in Japan and never caught the name. Let's fix that.

Find your next read

A 7-Eleven in Japan at night, a customer stepping out through the lit doorway

Tokyo, after dark

In the spotlight

In Japan 12 min read

Konbini: why Japanese convenience store food is so much better than ours

Japanese corner shops, and the rice triangles that made them famous.

Imagawayaki - a thick round Japanese cake off a hotplate, crisp at the rim, red bean sealed inside

In the spotlight

What is it 12 min read

Why that round red bean cake has four names

Imagawayaki, or ōbanyaki: a thick disc griddled to order. Not the fish one, not the pancakes.

Taiyaki — a browned Japanese fish-shaped cake filled with sweet red bean paste

In the spotlight

What is it 12 min read

Taiyaki is shaped like a fish. There's no fish in it.

A crisp fish-shaped cake with sweet red bean where the fish should be.

Five bottles of ramune in a row — orange, strawberry, lychee, melon and original — each with a glass marble in its neck

In the spotlight

What is it 13 min read

Ramune: the Japanese soda with a marble stuck in the bottle

A lemon soda with a glass marble sealing the bottle. Pushing it in is the trick.

Salted edamame pods in a bamboo basket at a Japanese restaurant

In the spotlight

How to eat it 10 min read

Otsumami: what Japan snacks on when it's drinking

Savoury snacks made for drinking, from dried squid to salted beans.

Follow your curiosity

Every guide.

9 guides to explore